With the General Data Protection Regulation (GDPR) coming into effect in just 6 weeks, are the days of growth at any cost coming to an end? The law is designed to safeguard data privacy for EU citizens, and applies to any business with EU users or customers, regardless of
Articles are great for displaying secondary content. They are attention grabbers but not to the extent of Billboards or Tabloids. Articles are commonly used to show a list of items.
If you ever ran a highly trustworthy and positive a/b test, chances are that you’ll remember it with an inclination to try it again in the future - rightfully so. Testing is hard work with many experiments failing or ending up insignificant. It would only seem optimal to try and exploit any existing knowledge...
Research suggests that chatbots are the future, but they remain mysterious to many brands. How can you get the most out of building and using a bot, and how can they help your customers convert?
We all know marketing campaigns convert better when they're segmented and personalized, so it's no wonder geo-targeting can help you convert better. See how to get a geo-targeted popup offer up on your site as quickly as this afternoon.
There are few key performance indicators that everyone focuses on for an e-commerce store: conversion rates, average order value and the number of monthly
Startups can learn some of the most valuable lessons on product and marketing from the growth of the world’s biggest pizza chain. The story of Domino’s Pizza is a hero’s journey. It’s a story of reinvention. Domino’s had a 180-degree company overhaul and turned critics into superfans by being honest with themselves about their weaknesses. …
