All content marketers have one common goal: capture their visitors’ email addresses. Visit any major blog or media website and you’ll see email signup forms pop up, slide in and drop down. You’ll see them right when you land and…Read More ›

More growth tips from the guys at Sumo.  One that I haven't seen in the past is #3 which can help escalate your email list growth via your onsite chat bot.

A brief introduction to log file analysis for SEO giving an overview of what log files are, how they can be analysed for SEO, what to look out for and which tools to use.

How much can you afford to pay to acquire a new customer? Learn the simple 5-step customer acquisition cost formula to profitably acquire new customers.

As the internet becomes more saturated and more competitive day after day, ecommerce brands continue to look for more ways to cut through the noise and penetrate into the hearts and minds of their ideal customers. In recent years, video has become one of the more popular tactics that ecommerce brands are testing in order to boost brand awareness, capture the interest of more prospective customers, and drive more sales.

Learn the six simple steps of running social media experiments, and get 87 ideas, which you can start testing immediately.

Marketing automation is one of the best ways for business owners to save money and time. But there are some things that you can’t automate. The most successful businesses are those that automate the right things, not everything. We are going to show you which and why. 

Your worst performing pages don't always have the highest potential for optimization. Use this test to identify your high-impact webpages full of potential.

Need to grow your business FAST? This in-depth guide to the growth hacking has everything you need to exponentially grow your customer base and revenue.

If you've got plenty of happy customers, but not quite as many customer reviews, all is not lost—especially since you have the email addresses of all those existing customers.In today's Ask Shopify, we spoke with our Marketing Automation Manager, Matt Morris, about how to implement an email marketing strategy to get reviews from your happiest customers.