Issue #18 of your weekly growth marketing reading list
Here is your curated reading list of the best growth marketing articles published recently. Thanks for reading! - Miles

This issue sponsored by OTOTGo. Cheers!

Whilst other channels are continuing to deliver diminishing returns, there's a new medium for marketers to utilize to reach their customers: Chatbots.

Here are 27 of the best tools to give you a swiss army marketing stack that’s perfect for any growth campaign.

A very complete step-by-step process which Talia Wolf uses for landing page optimization. Download all 4 worksheets and templates to get started.

You can’t afford to spend countless hours on Instagram growing your following. It’s not workable. Here's a great article on how to do it.

This article explains why it may be time to look beyond your product and design, and focus on the copy you’re using to capture leads.

OTOTGo are an Australian collective of digital marketing specialists & social media strategists. See our courses, read the blog and more.

SEO doesn’t have to be complicated or technical. Laura Hogan, Head of Search at Rice Media, shared her tips at Brighton SEO on how to use Search Console to boost your rankings.

Cognitive biases don't just impact users. Learn how marketers and product managers can rein in automation bias, survivorship bias, and the illusion of validity for better decision-making.

Accelerated Mobile Pages are similar to generic HTML pages - the AMP framework clears away any custom JavaScript, majority of CSS styling, Widgets /Plugins, thus making pages and posts load almost instantly.

How to do server-side testing for Single Page Application optimization, to improve speed, testing and ultimately more growth.

Much has been written about Nasty Gal and their growth. This article breaks down what this popular ecommerce retailer did to nail it.

Thank you for reading! Have an awesome week ahead.
Miles, growth.email · Great Digital, PO Box 3093 · Belmont East 6104 · Australia
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